A dream job in waste management at Attero

Dienstverlening

Employer branding

In a tight labor market, employers need to stand out. Attero, a leader in waste management and recycling, felt that pressure. Our goal: to position Attero as an employer of choice.

Strategy

We began with a deep-dive session with the management team and HR. The focus: Attero’s core values, mission, vision, and talent challenges. Through employee interviews and market research, we gained insight into the culture and competition. This led to the creation of an Employee Value Proposition (EVP) that outlines Attero’s unique offerings.

Creation

The pay-off “Together, we make impact” was born. This slogan captures Attero’s team spirit and commitment to sustainable innovation. Visually, we depict this with a water droplet causing ripples, with the Attero employee at the epicenter of positive change.

Production

On location in Moerdijk and Wijster, we captured Attero’s people and their stories with a professional team. Videos and personal stories brought the authentic Attero feeling to life. We also developed the UX design for the careers site, seamlessly translating the essence of the Employer Brand. Visit Attero’s refreshing and inspiring “work at” website for the final result.