We are incredibly proud of our contribution to the development of the new Movares brand, a comprehensive rebranding that brings together no fewer than eight companies within the Innovus Group under one strong identity. This project was more than just a simple rebranding; it is a brand built to lead the Netherlands into the future with smart, sustainable solutions. At Movares, everything revolves around innovation, sustainability, and collaboration, and together, we have created a brand that reflects exactly that.
Our approach included a strategic brand repositioning, the renewal of the brand name and identity, the development of a visual identity and brand style, and a powerful content strategy and tone of voice. Additionally, we worked on concept development for web and communication, resulting in a brand that truly makes an impact on urban and infrastructure development.
Curious about the new Movares? Watch the new brand movie and experience Movares Smart Urban Engineering in action!
